Email is not dead! In recent years, internet marketing may seem like a one stop shop with the introduction of social media. However, it is important to remember that email marketing is still a highly effective strategy that has the ability to engage with your audience! For some of us, it’s easy to reference the…
Category: Industry Knowledge
Phony, Fraud, Farce. . .or for real?
As a regular reader of the brilliant work of Joan Garry, I sometimes skim over articles and other times dive in deep. Of course, this has everything to do with what’s going on at the moment with any given nonprofit client, and how staff is weathering the good and bad times. This week, for the…
Help Your Nonprofit Succeed: Tips for Grant Writing
No matter your role at a nonprofit, grant writing is a skill that will help your career. Foundations were responsible for $52 billion in funding in 2012, and grants usually make up a big chunk of most organizations’ annual budgets. Even if you specialize in major gifts or events, it is essential for any fundraiser—including program and…